World Endurance Australia Pty Ltd (WEA – ABN: 52 145 468 720) is a wholly-owned subsidiary of World Triathlon Corporation (WTC). WEA’s Australian offices oversee the day-to-day running of the Ironman, Ironman 70.3, IronKids, 5150 and IronGirl brands in Australia. Our objective is to ensure that all of our owned and licensed races are organised in the best traditions of Ironman and establish Ironman, and its athletes as a household name in Australia.

WEA works with our global partners such as Timex and PowerBar, our Australian event partners and our network of global media partners including OneHD, ESPN, Universal Sports and LAVA Magazine to grow the sport of Ironman. At the same time we work alongside many community groups such as the John Maclean Foundation and KIDS Foundation to use Ironman as a means to promote social inclusion and betterment.